Our Vision, Purpose & Aims

Vision: Inspiring local giving that changes lives.

Purpose: To promote and support local giving for social good, benefit or change in Berkshire.

Aims:

1. To build stronger communities and enrich lives through giving grants.

2. To help local people and businesses manage their charitable giving.

3. To influence the critical issues affecting our communities.

Values:

• Knowledgeable - understanding local issues

• Inclusive - accessible and welcoming to all

• Creative - prepared to back new ventures

• Advocating - action on important local issues

• Unifying - bringing people together to find better solutions

• Sustainable - making a long-term committment to our communities